Scholarships or bursaries are to exceptional applicants only. Your track record can be impeccable, your grades can be straight A's. However, these are not the only things that count. For the committee to get to know you better, they will ask you to submit a scholarship essay.
As so many people nowadays apply to scholarship programs, you need to write an outstanding essay to draw the committee's attention to your application.
In each particular case of writing such an essay, there are certain requirements to be and certain practices to be implemented to succeed.
Subjects to be included in scholarship or bursary essays can vary widely, from being an open subject drawn from lifetime experience, to more focused research essays, to something very specific, such as personal reaction to a given scenario.
In all cases, the goal of the review board is to discover those applicants, who reflect the understood reputation of the awarding body. For this reason, scholarship essays written for one organization may not be ideally suited for use in applying for a different bursary award, even when addressing the same issue from the same individual perspective.